The most decorated chef in the world stars the El Pais exhibition for ARCO where he exposes his drawings, paintings, ideas and concepts.
  • Case Study:
    • Ferran Adrià Exhibition for El País at ARCO
  • Industry:
    • Journalism
    • Culture
    • Social
  • Capabilities:
    • User Experience Design
    • Design Thinking
    • Data Visualization

We designed the stand for EL PAÍS at ARCO 2014, dedicated this year to Ferran Adrià. The configuration of the space was created to generate the greatest possible amount of wall surface to display the graphic evolution of the MAP OF THE DECODING OF THE GASTRONOMIC PROCESS. At the same time we also designed a table in the style of a 'cabinet of curiosities' to display Ferran's graphic reflection on the theme of the evolution of cooking from the Big Bang to the present day.

El País semanal, The Second Life of Ferran Adrià.

Complete Gallery in Descoding Gastronomic Process.